Compare Adobe InDesign and Canva 
At a Glance
Market Segments
Small-Business (57.9% of reviews)
Small-Business (66.7% of reviews)
Entry-Level Pricing
Starting at $99.99 1 License Per Month
Free
Adobe InDesign
Star Rating
(3,396)4.6 out of 5
Market Segments
Small-Business (57.9% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $99.99 1 License Per Month
Browse all 2 pricing plansCanva
Star Rating
(7,012)4.7 out of 5
Market Segments
Small-Business (66.7% of reviews)
Pros & Cons
Entry-Level Pricing
Free
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Canva excels in user-friendliness, with many users highlighting its simple interface and helpful templates. One user mentioned, "Canva helps me by providing templates where I only have to change the content, which makes things much easier for preparation."
- Users say that Adobe InDesign is particularly strong for professional design work, especially when integrated with other Adobe products. Reviewers appreciate its ability to work seamlessly with Photoshop and Illustrator files, stating, "It works perfectly with Photoshop and Illustrator files and workflow."
- According to verified reviews, Canva's ease of setup is a significant advantage, with many users noting how quickly they can start creating designs. One user remarked, "I use Canva for creating marketing materials, social media posts, and it makes it really easy to create designs without having to know how to use more complicated design programs."
- Reviewers mention that Adobe InDesign offers a wealth of options for creating detailed print marketing pieces, which is a strong point for users needing advanced design capabilities. A user noted, "I like how professional the results look and how many options you have to create thorough print marketing pieces."
- Users highlight that Canva's extensive library of templates and assets makes it a go-to for small businesses looking to produce marketing materials quickly and efficiently. One user stated, "It's more visible and easy to use," emphasizing its accessibility for non-designers.
- G2 reviewers indicate that while Adobe InDesign has a slightly lower overall satisfaction score, it remains a powerful tool for those who require in-depth design features. However, some users find it less intuitive compared to Canva, with one reviewer mentioning that it can be challenging for beginners.
Pricing
Entry-Level Pricing
Adobe InDesign
Creative Cloud Pro for teams
Starting at $99.99
1 License Per Month
20+ apps, including InDesign, and Firefly creative AI for images, video, and audio, plus exclusive business features.
- Create and publish brochures, digital magazines, eBooks, posters, and presentations with InDesign.
- 20+ photo, graphic design, and video apps
- Unlimited access to standard creative AI image and vector features like Generative Fill in Photoshop
Canva
Canva Free
Free
Everything you need to start designing
- Easy drag-and-drop editor
- 1M+ professionally-designed templates
- 1000+ design types (social posts, presentations and more)
Free Trial
Adobe InDesign
Free Trial is available
Canva
Free Trial is available
Ratings
Meets Requirements
9.3
3,098
9.2
5,094
Ease of Use
8.0
3,109
9.4
5,152
Ease of Setup
8.8
393
9.6
1,744
Ease of Admin
8.7
299
9.4
938
Quality of Support
8.2
2,381
8.8
3,788
Has the product been a good partner in doing business?
8.9
272
9.4
869
Product Direction (% positive)
8.6
3,062
9.4
4,978
Features by Category
Reports
Not enough data
8.8
439
Not enough data
8.9
439
Not enough data
9.1
514
Not enough data
8.7
423
Not enough data
9.1
468
Self Service
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Building Reports
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Reports
Not enough data
8.8
439
Not enough data
8.9
439
Not enough data
9.1
514
Not enough data
8.7
423
Not enough data
9.1
468
Reports
Not enough data
8.7
393
Not enough data
8.8
393
Not enough data
8.7
383
Generative AI
Not enough data
8.6
211
Not enough data
8.4
206
Visualization
Not enough data
9.2
467
Not enough data
8.9
395
Not enough data
9.1
427
Not enough data
9.1
469
Data Updates
Not enough data
8.7
383
Not enough data
9.0
425
Collaboration
Not enough data
9.4
471
Not enough data
Feature Not Available
Not enough data
9.2
471
Data Updates
Not enough data
8.7
401
Not enough data
9.0
458
Not enough data
8.6
390
Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Productivity Tools
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Administration
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Content Creation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Optimization
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Logistics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Template Creation
Not enough data
9.5
2560
Not enough data
8.7
2534
Not enough data
9.3
2619
Not enough data
9.1
2438
Design & Editing
Not enough data
8.9
2486
Not enough data
8.9
2542
Not enough data
8.9
2453
Ad Management
Not enough data
8.8
1760
Not enough data
9.1
2262
Not enough data
8.5
1516
Analytics
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Grammar
Not enough data
8.7
67
Not enough data
8.5
67
Not enough data
8.9
65
Formatting
Not enough data
7.8
64
Not enough data
8.2
62
Not enough data
7.9
61
Content
Not enough data
8.6
64
Not enough data
8.9
65
Not enough data
8.3
61
Product Type
Not enough data
8.7
62
Not enough data
8.4
62
Generative AI
Not enough data
9.0
57
Not enough data
8.7
56
Design Tools
Not enough data
8.5
73
Not enough data
8.9
73
Not enough data
8.6
74
Not enough data
9.3
78
Not enough data
9.2
79
Communication Tools
Not enough data
8.3
69
Not enough data
8.7
71
Integrations
Not enough data
8.7
63
Not enough data
8.8
72
Software Offering
Not enough data
8.8
72
Not enough data
8.9
72
Not enough data
8.7
73
Agentic AI - Collaborative Whiteboard
Not enough data
8.6
57
Not enough data
8.5
54
Not enough data
8.6
58
Platform Basics
Not enough data
9.2
364
Not enough data
9.1
351
Not enough data
9.5
356
Platform Content
Not enough data
8.6
331
Not enough data
9.2
376
Not enough data
9.0
345
Not enough data
9.3
348
Platform Additional Functionality
Not enough data
7.5
314
Not enough data
8.5
322
Not enough data
8.8
318
Generative AI
Not enough data
8.0
297
Not enough data
7.7
296
Not enough data
7.2
289
Not enough data
7.7
286
Not enough data
7.0
279
Not enough data
7.3
282
Not enough data
7.7
289
Design
8.3
204
9.5
513
9.0
227
9.2
505
9.2
245
9.3
498
8.9
225
9.2
498
8.0
193
9.1
484
8.1
200
9.2
487
Platform Additional Functionality
5.9
142
8.8
448
7.9
163
9.2
488
Performance Tracking
Not enough data
8.8
665
Not enough data
8.7
621
Not enough data
9.2
685
Functionality
Not enough data
9.4
708
Not enough data
8.8
639
Not enough data
9.0
674
Not enough data
8.9
641
Audio
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Video
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Image
Not enough data
Not enough data
Not enough data
Not enough data
Text
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Editing
Not enough data
8.6
128
Not enough data
9.2
126
Not enough data
7.7
122
Not enough data
8.1
112
Search
Not enough data
8.0
113
Not enough data
7.6
92
Not enough data
7.1
94
Not enough data
8.0
95
Permissions
Not enough data
7.5
92
Not enough data
8.3
109
Not enough data
8.4
110
Platform
Not enough data
9.0
120
Not enough data
9.2
120
Not enough data
9.3
121
Agentic AI - Brand Asset Management
Not enough data
7.1
85
Not enough data
7.3
85
Not enough data
7.4
84
Not enough data
7.5
84
Not enough data
7.2
84
Not enough data
7.3
85
Image Generation
Not enough data
8.6
227
Not enough data
8.4
238
Not enough data
9.1
225
Not enough data
8.7
217
Not enough data
8.9
228
Advanced Functionality
Not enough data
8.7
217
Not enough data
8.1
215
Not enough data
8.2
211
Not enough data
9.1
230
Model
Not enough data
8.3
215
Not enough data
8.9
216
Not enough data
8.7
205
Commercial Rights & Licensing - AI Image Generators
Not enough data
9.5
57
License Type Transparency - AI Image Generators
Not enough data
9.3
25
Planning
Not enough data
7.9
480
Publishing
Not enough data
8.5
489
Social Media
Not enough data
8.7
502
Planning
Not enough data
7.9
508
Generative AI
Not enough data
7.5
478
Not enough data
7.4
452
Not enough data
7.3
464
Not enough data
7.3
470
Not enough data
6.8
460
Agentic AI - Content Creation
Not enough data
7.4
292
Not enough data
7.5
290
Not enough data
7.5
289
Not enough data
7.7
296
Not enough data
7.4
290
Not enough data
7.4
290
Not enough data
7.7
294
Generative AI
Not enough data
7.7
634
Not enough data
7.2
536
Agentic AI - Photo Editing
Not enough data
7.9
268
Video Creation - AI Video Generation
Not enough data
8.5
109
Not enough data
8.1
104
Not enough data
8.3
104
Not enough data
8.9
106
Not enough data
8.4
100
Not enough data
8.4
101
Generative AI - AI Video Generation
Not enough data
8.0
106
Editing - AI Video Generation
Not enough data
8.3
105
Not enough data
9.0
103
Storage & Management - AI Video Generation
Not enough data
8.8
104
Not enough data
8.9
103
Not enough data
8.7
102
Not enough data
8.5
101
Logistics - Print Fulfillment
Not enough data
8.8
76
Not enough data
8.6
74
Agentic AI - Print Fulfillment Services
Not enough data
7.9
42
Customization - Print Fulfillment
Not enough data
8.7
75
Not enough data
8.8
75
Not enough data
9.3
77
Video creation - Video Content Creation
Not enough data
7.8
294
Not enough data
7.6
275
Not enough data
8.4
300
Not enough data
9.0
304
Not enough data
8.3
290
Not enough data
8.3
274
Not enough data
7.5
268
Not enough data
7.8
295
Not enough data
8.6
286
Distribution - Video Content Creation
Not enough data
7.8
266
Not enough data
8.0
279
Not enough data
9.0
289
Analytics - Video Content Creation
Not enough data
7.6
264
Not enough data
7.5
260
Training & Support - Video Content Creation
Not enough data
8.0
279
Not enough data
8.3
283
Integrations - Video Content Creation
Not enough data
8.6
276
Not enough data
8.5
280
Not enough data
8.1
273
Other - Video Content Creation
Not enough data
8.8
285
Not enough data
8.6
282
Agentic AI - Video Content Creation
Not enough data
7.8
174
Not enough data
7.9
172
Functionality - Logo Design Tools
Not enough data
9.3
429
Not enough data
8.9
422
Not enough data
9.0
415
Not enough data
9.2
430
Not enough data
9.0
420
Not enough data
9.2
424
Content Generation - AI Content Creation Platforms
Not enough data
8.6
149
Not enough data
9.0
148
Not enough data
9.0
148
Management - AI Content Creation Platforms
Not enough data
8.9
144
Not enough data
8.9
143
Not enough data
8.8
143
Customizations
Not enough data
9.5
87
Not enough data
9.5
80
Not enough data
7.9
69
Not enough data
8.1
73
Growth
Not enough data
7.5
66
Not enough data
7.4
66
Not enough data
8.5
69
Not enough data
7.4
66
Not enough data
7.7
66
Content
Not enough data
7.6
68
Not enough data
8.0
68
Not enough data
8.6
64
Not enough data
7.5
64
Support
Not enough data
8.6
65
Categories
Categories
Shared Categories
Adobe InDesign and Canva are categorized as Desktop Publishing
Unique Categories
Adobe InDesign has no unique categories
Canva is categorized as AI Content Creation Platforms, Logo Design Tools, Video Content Creation, AI Video Generators, AI Image Generators, Design Systems, AI Writing Assistant, Content Creation, Display Ad Design, Photo Editing, Data Visualization, Print Fulfillment Services, Brand Asset Management, Collaborative Whiteboard, Presentation, and Website Builder
Reviews
Reviewers' Company Size
Adobe InDesign
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Canva
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Design
11.7%
Graphic Design
11.5%
Marketing and Advertising
11.1%
Higher Education
5.3%
Architecture & Planning
3.9%
Other
56.6%
Marketing and Advertising
13.7%
Information Technology and Services
6.9%
Computer Software
5.1%
Non-Profit Organization Management
5.0%
Education Management
4.1%
Other
65.2%
Discussions
What other things do use Indesign for, besides designing a catalog.
7 Comments
AG
I don't know what you've already thought of. :)
Here is a selection of things we make using InDesign:
* Books (design and typography)
* Billboards and...Read more
Can you use Canva designs for commercial purposes?
24 Comments
MS
Yes provided you have signed up for the PRO Version to use licensed photosRead more
What is included in Canva Pro?
21 Comments
JS
1000's of Templates, Elements, graphics, photographs, designsRead more
How do I curve text in Canva?
15 Comments
JT
Hi,
I have been using Canva for over a year now and I don't think they have a feature yet that allows you to create curved text. The most you can do is...Read more
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